DESIGNED IN NORWAY
QUALITY WEAR
COMFORTABLE

THE NORTHERN BRAND

Northborn - just born - a brand new brand to bring you exceptionally comfortable products in the time to come.

There will be more, but we started with the basics - close to the skin - an exceptionally comfortable boxer for men that has already passed the test in the alps in the Marcelonga and the Norwegian forests during running and leisure walks. We have after a year of testing and prototyping finally ended our search for the perfect all year boxer. You can try it at the EFI subscription store if you live in Sweden, Norway, Denmark or Finland. Please follow the link below.
GET YOUR FIRST NORTHBORN



WHERE DO WE COME FROM?

Nortborn is a brand owned by EFI - the Nordic subscription store - founded in 1980.

For nearly 35 years, EFI has sold products via subscription in the Nordics. You get your first pack for free or next to nothing in order to test a product you think you might like - then you enter a subscription plan so you never have to worry about restocking. Perfect for example in a long stretchy country like Norway where access to a diversity of shops might not be too simple.

What we learned from serving subscription customers for more than 30 years is that they appreciate exceptional and stable quality in the products they decide to receive year after year. How many times have you found a product you like only to find that it has gone out of production when you want to restock? Many people share this experience - so we decided to do something about it. Our aim is to produce active leisure wear - develop it to perfection - and then continue with the same production setup for many years to come. Our motto is obvious: A good product creates its own success - we just have to make you try it once!


STAY UPDATED !

If you want to know more - stay up to date with what we are doing - or maybe be part of a test team
- please join our mailing list!
You will not regret it :)


WHERE TO BUY

CONTACT
EFI AS

ABOUT EFI

For nearly 35 years, we have sold products via subscription in the Nordics. EFI - the Nordic subscription store. You get your first pack for free or next to nothing in order to test a product you think you might like - then you enter a subscription plan so you never have to worry about restocking. Perfect for example in a long stretchy country like Norway where access to a diversity of shops might not be too simple.